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WE ARE WILLOW COLLECTIVE
We believe designer wear deserves to be worn more than a handful of times. Read below to learn more about Willow Collective and our fight against fast fashion and the promotion of sustainability.
We aim to reduce waste with a ready-to-lend wardrobe from Willow and our community of trusted lenders.
ABOUT US
A wardrobe clearout and research into Dress Hire in her local area inspired Willow Collective founder, Cara Heaney to launch the business with the aim of focusing on extending the lifespan of beautiful designer occasionwear.
Cara initially operated on an appointment only basis but Willow quickly grew beyond Cara's expectation, with increased demand from further afield leading to the development of the business online
Willow Collective is encouraging style-seekers everywhere to do their part in the fight against fast-fashion.
OUR MISSION
Our mission is simple.
We want to encourage fashionistas everywhere to be more sustainable in their fashion choices especially when it comes to occasion wear which typically is only worn once or twice.
We want to make sustainable designer fashion more accessible, extending the lifespan of garments that are already in circulation to help reduce the tons of textile waste that goes to landfills each year.
SUSTAINABLE FASHION
Did you know that by the time a new garment has been bought, most of the damage has already been done as each garment supports a harmful production cycle of water pollution, labour abuse and textile waste?
We know customers love the thrill of wearing a new product, a design or a style that we haven't tried before. However, we also know that our customers are looking for more sustainable and environmentally-friendly ways of consuming fashion. That's where we come in!
STANDING UP TO FAST FASHION
Designer rentals with sustainability in mind.
Designer wear deserves to be worn more than a handful of times, and Willow Collective is here to help extend the lifespan of each piece, with an inventory full of stunning dresses which you can rent directly off our website or come try on at our studio.
AFFORDABLE DESIGNER WEAR
Wear stunning designer pieces at a fraction of the retail price
SAVE WARDROBE SPACE
Stay best dressed without clogging up your rails
SUSTAINABILITY
Feel good knowing you’re doing your part to stand up to fast fashion